
Analytics Guide: Understanding Metrics in the Squarespace Mobile App
View real-time analytics data for your Squarespace site directly through the mobile app. The Analytics tab displays key statistics like page views, subscribers, and popular content through easy-to-read data cards. Users with Core, Plus, Advanced, Basic Commerce, or Advanced Commerce plans can also monitor sales revenue, conversions, and top products.
Desktop vs. App Analytics Differences:
- App offers more preset date filter options
- No search engine or on-site search query cards in app
- Device type and top products have separate cards in app
- Email campaign and Point of Sale analytics only available on desktop
- RSS subscriber card shows all feed traffic (no individual feed filtering)
- App displays comparison data in line graphs
Viewing Analytics Data:
- Tap Analytics at bottom of screen
- View overview or tap individual cards for details
- Use date selector to choose time range (default: last 30 days)
- Rearrange cards by tapping and holding
- Pull down to refresh (data updates within 3 hours)
iPad Features:
- Broader card overview
- Vertical and horizontal card arrangement
- Sidebar navigation for quick card switching
Enable Push Notifications:
iOS:
- Go to Settings > Notifications
- Toggle Site Traffic Alerts for specific sites
- Enable All Notifications option available
Android:
- Go to Settings > Notifications
- Toggle Analytics Info for weekly performance summaries
- Enable Traffic Alerts for specific sites
Key Features:
- Automatic filtering of site owner and collaborator activity
- Gift card tracking in top products
- Historical data available from site creation
- Time zones and currencies based on language/region settings
- Plan changes retain historical data
- Real orders count in analytics (test orders excluded)
Data Access:
- Sales/traffic overview: Full site history
- Activity log: Last 7 days
- Updates every 3 hours
- Time zones and currencies follow site settings
- Historical data maintained across plan changes
For performance improvement, consider:
- Consulting Squarespace Forum
- Hiring a Squarespace Expert
- Experimenting with different strategies
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