Essential Guide to Using Squarespace AI: Features and Best Practices

Essential Guide to Using Squarespace AI: Features and Best Practices

By Michael Chen

March 17, 2025 at 09:01 PM

Squarespace AI helps you create initial content drafts for your website through AI-powered text generation. Here's everything you need to know about using it effectively.

Best Practices for Using Squarespace AI

  • Review all AI-generated content carefully before publishing
  • Edit generated text to match your unique voice and brand
  • Use specific prompts for more detailed results
  • Take responsibility for all published content
  • Remember that similar content may be generated for other users

Supported Text Areas

  • Text Blocks
  • Blog Posts (including mobile app)
  • Course excerpts
  • Email Marketing sections
  • Image captions
  • Alt text (7.1)
  • Product descriptions
  • Video descriptions
  • Project proposals and contracts

Creating Your Brand Identity

  1. Click the three-circle icon in any text area
  2. Open "Brand Identity" window via information icon
  3. Enter your business description
  4. Choose a personality tone
  5. Review example text and save

Generating New Text

  1. Click the three-circle icon in a text area
  2. Enter your prompt or use templates
  3. Click Write
  4. Review and edit the generated content
  5. Repeat if necessary

Rewriting Existing Text

  1. Highlight text and click the lightning icon
  2. Choose Simplify, Shorten, or Extend
  3. Click Write
  4. Review the results
  5. Edit as needed or undo changes

SEO Optimization with AI

  1. Set up brand identity first
  2. Access SEO Settings
  3. Click "Improve with AI" in SEO Report
  4. Review AI-generated suggestions
  5. Edit and save optimized content

Using AI for Website Creation

  1. Start with Squarespace Design Kit
  2. Enter website description
  3. Choose writing style
  4. Review generated text and images
  5. Edit content as needed

Adding AI-Generated Backgrounds

  1. Edit Section > Background
  2. Click + > Browse Backgrounds
  3. Choose from Images, Patterns, or Gradients
  4. Select desired background
  5. Click Add Image

Troubleshooting Tips

  • If AI is unavailable, wait and try again
  • Generation times vary based on request complexity
  • For persistent issues, contact Squarespace support

Remember: Squarespace partners with OpenAI, Anthropic, and Google for AI features. Review their terms of service before use.

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