How to Add Physical Products to Your Online Shop: A Step-by-Step Guide

How to Add Physical Products to Your Online Shop: A Step-by-Step Guide

By Michael Chen

December 20, 2024 at 03:36 AM

First, a checklist of items needed to sell physical products:

  • Product images
  • Product name and description
  • Pricing and inventory details
  • Shipping or pickup options
  • SKU numbers (optional)
  • Product variants (if applicable)

Setting up your physical product listing:

  1. Add basic product details:
  • Upload clear product images
  • Write descriptive product name
  • Add detailed product description
  • Set regular price and sale price (if applicable)
  • Enter inventory quantity or set as unlimited
  1. Configure product variants (optional):
  • Add options like sizes, colors, designs
  • Set unique prices for each variant
  • Upload variant-specific images
  • Assign SKUs to track inventory
  • Set inventory levels per variant
  1. Organize your product:
  • Add relevant categories (max 25 characters)
  • Include searchable tags (max 80 characters)
  • Note: Categories and tags are case-sensitive
  1. Set shipping details:
  • Enter product weight
  • Add package dimensions
  • Configure shipping zones
  • Enable click & collect if offering local pickup
  1. Optional enhancements:
  • Enable subscription options
  • Add SEO description
  • Include custom forms
  • Set up tracking notifications
  • Create marketing automation
  1. Publish options:
  • Publish immediately
  • Save as draft
  • Schedule for later release
  • Set custom visibility options

Remember to:

  • Add at least one shipping or pickup method
  • Keep SKUs under 20 characters
  • Check carrier size/weight limits
  • Format product photos consistently
  • Update inventory regularly

For subscription products:

  • Set renewal frequency
  • Configure billing settings
  • Enable automated invoicing
  • Set subscription-specific pricing

Marketing recommendations:

  • Use email marketing campaigns
  • Share on social media
  • Create promotional content
  • Monitor analytics
  • Consider running sales promotions

Monitor customer experience:

  • Track shipping notifications
  • Manage inventory levels
  • Update product information
  • Respond to customer inquiries
  • Process returns efficiently

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