Adding your site title in Squarespace is a crucial step for establishing your brand identity and improving your website's search visibility.

Quick Steps to Change Site Title:

Version 7.1:

1. Click Edit in the top-left corner
2. Hover over header and click Edit Site Header
3. Click site title/logo, then click pencil icon
4. Enter title (max 120 characters)
5. Click Save or Exit and Save

Version 7.0:

1. Open Design panel
2. Click Logo & Title
3. Enter site title
4. Add optional tagline
5. Click Save

Squarespace App:

1. Tap More from home menu
2. Tap Design
3. Tap Logo & Title
4. Edit title and Save

Customizing Site Title Display:

Font Customization (7.1):

1. Open site styles while editing
2. Click Fonts > Assign styles
3. Select Site title or Mobile site title
4. Choose font style and size
5. Save changes

Important Notes:

• Site title always links to homepage
• Avoid using angle brackets in title text
• Keep text in Site Title field even when using logo
• Title appears in browser tabs and search results
• Can be replaced with logo for branding

SEO Optimization:

1. Set custom SEO title format for search results
2. Submit site changes to Google Search Console
3. Request re-indexing to update search information

Tips for Effective Site Titles:

• Keep it clear and memorable
• Ensure it reflects your brand
• Consider including keywords
• Stay within character limits
• Make it consistent with your branding

Your site title serves as a crucial element for both branding and SEO, appearing across your site, in search results, and social shares.

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