Mobile-first indexing occurs when Google determines your site is well-optimized for mobile devices. For Squarespace sites, this is a positive indication as they're built with responsive design, automatically adapting to different screen sizes.

If you receive mobile usability alerts from Google Search Console, they indicate potential issues like text being too small or clickable elements being too close together on mobile devices. While these alerts come from Google's analysis tools, you can optimize your site by following responsive design best practices.

Parallel tracking is a Google Ads feature for click tracking. As Squarespace doesn't provide click tracking services, consult Google's documentation on automatic tagging if you notice traffic changes.

The robots.txt file controls which pages search engines can crawl. Squarespace manages this file automatically to follow SEO best practices. Common restricted areas include:

• /search
• Author pages
• Tag pages
• Month views
• Format pages

Pages marked with "noindex" can be crawled but won't appear in search results. Cart and checkout pages automatically receive this tag for security.

For homepage URLs showing "Alternate page with appropriate canonical markup," no action is needed. This appears because homepages have two URLs (example.com and example.com/home), with only the first being indexed.

Structured data warnings indicate missing markup code. While these don't affect site indexing, you can use Google's Data Highlighter tool to improve rich snippet appearances.

HTML improvements suggested by Google don't prevent site functionality. Focus on general SEO best practices instead of these technical suggestions.

Common indexing errors include:

• 404 errors (missing pages)
• Redirect errors
• Discovery status
• Deceptive behavior flags

For 404 errors, set up 301 or 302 redirects. Redirect errors related to HTTPS or www versions can usually be ignored. For deceptive behavior flags, verify your site with Google Search Console and request a review after removing problematic content.

Third-party SEO tools may provide misleading results for Squarespace sites since they're designed for custom-coded websites. Focus on Google Search Console feedback for the most relevant insights.

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