Website Launch Checklist: Essential Steps Before Going Live

Website Launch Checklist: Essential Steps Before Going Live

By Michael Chen

March 16, 2025 at 04:36 AM

Website launch preparation involves several crucial steps to ensure your site is polished and functional before going live.

Design & Style

  • Set site title and upload logo
  • Review font and color consistency
  • Add cookie banner if needed
  • Upload custom favicon
  • Ensure brand alignment across all elements

Page Content

  • Create compelling homepage
  • Organize navigation menus
  • Proofread all content
  • Check URL slugs
  • Set up mobile layouts for Dynamic Editor
  • Verify collection pages match site style
  • Keep pages under 5MB for optimal loading
  • Create custom 404 page

Image Optimization

  • Add featured images and alt text
  • Verify image link destinations
  • Check image quality and formatting
  • Ensure proper image cropping

Technical Setup

  • Configure custom domain
  • Set primary domain if multiple exist
  • Test all form submissions
  • Verify third-party integrations
  • Setup custom email (optional)
  • Add language translations if needed

SEO Preparation

  • Add SEO descriptions for all pages
  • Implement meta tags
  • Optimize content for search engines
  • Setup Google Search Console

E-commerce Setup

  • Configure payment processor
  • Set up tax rules
  • Add shipping options
  • Test checkout process
  • Review product listings
  • Disable test mode
  • Setup email notifications
  • Configure checkout customization

Pre-Launch Checklist

  • Remove page passwords
  • Disable Coming Soon page
  • Adjust collaborator permissions
  • Test on multiple devices
  • Setup analytics tracking

Post-Launch Marketing

  • Share site with network
  • Enable social sharing
  • Implement SEO best practices
  • Setup email marketing
  • Add promotional features
  • Configure social media integration

Specialized Pages Blog Pages:

  • Publish initial content
  • Configure comment settings
  • Set up categories and tags
  • Choose post display options

Event Pages:

  • Review landing page
  • Verify event details and times
  • Add supplementary content

Portfolio Pages:

  • Style subpages
  • Test layout options
  • Add supporting content

Remember to continuously monitor and update your site after launch to maintain optimal performance and user experience.

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