Mailing lists collect subscribers' email addresses for sending campaigns. Here's how to effectively manage them:

Create a mailing list:

1. Go to Lists & Segments panel
2. Click Create Mailing List
3. Name your list
4. Add subscribers manually or upload a .csv file
5. Connect newsletter blocks to collect new subscribers

Key limits and guidelines:

• Maximum 20 mailing lists
• No subscriber limit per list
• Lists must fit within monthly send limit
• Use plain text when copying email addresses

Adding subscribers:

Manually:

1. Open Lists & Segments
2. Click Add Subscribers
3. Enter email address and name (optional)
4. Enable marketing acceptance
5. Click Done

Via CSV import:

1. Prepare .csv with columns: Email, First name, Last name (optional)
2. Click Upload a list
3. Select .csv file
4. Confirm marketing acceptance
5. Review and import

Managing lists:

Delete a list:

1. Open Lists & Segments
2. Click ... on target list
3. Select Delete twice

Edit subscribers:

1. Locate subscriber
2. Click Full Profile
3. Edit details
4. Save changes

Export lists:

1. Click ... on list
2. Select Export
3. Download .zip file containing subscribed, unsubscribed, and cleaned users

Troubleshooting:

• Verify subscriber confirmation emails
• Check spam folders
• Monitor unsubscribed contacts
• Remove invalid addresses automatically
• Ensure proper .csv formatting

Connect lists to forms through newsletter blocks and promotional pop-ups to continuously grow your subscriber base while maintaining list health and deliverability.

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