Complete Guide to Creating Discounts on Squarespace: Types, Rules, and Setup

Complete Guide to Creating Discounts on Squarespace: Types, Rules, and Setup

By Michael Chen

November 19, 2024 at 05:00 PM

Discounts in Squarespace can help boost sales and encourage customer spending. Here's how to create and manage them effectively:

Types of Available Discounts

  • Percentage off orders or products
  • Fixed amount discounts
  • Buy X Get Y promotions
  • Free shipping
  • Category-specific discounts
  • Digital product/pricing plan discounts

Creating a New Discount

  1. Open the Discounts panel
  2. Click "Add Discount"
  3. Fill in the required fields
  4. Save your changes

Customization Options

  • Discount name (visible at checkout)
  • Discount type and amount
  • Trigger type (promotional code or automatic)
  • Application rules
  • Usage limitations
  • Start and expiration dates

Discount Application Options

  • Any order
  • Orders over specific amount
  • Single products
  • Product categories
  • Digital product pricing plans

Setting Limitations

  • Total order limits
  • Per-customer limits
  • Subscription discount limits
  • Date ranges
  • Maximum uses per order

Special Considerations for Subscriptions

  • First payment only
  • All payments
  • Exclude subscription products
  • Custom renewal rules

Important Tips

  • Keep promotional codes short and memorable
  • Automatic discounts apply without codes
  • Discounts cannot exceed order totals
  • Category discounts work only from a single store page
  • Maximum 100 automatic discounts allowed

Subscription discounts and certain advanced features require Advanced Commerce or Digital Products plans.

After creating discounts, you can:

  • Track usage in the Discounts panel
  • Promote via email campaigns
  • Display through announcement bars
  • Monitor effectiveness through analytics

Remember to regularly review and adjust discounts based on performance and business goals.

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