Comprehensive Guide: How to Create a Landing Page in Squarespace

Comprehensive Guide: How to Create a Landing Page in Squarespace

By Michael Chen

December 1, 2024 at 03:27 AM

Landing pages are standalone web pages designed to promote specific events, gain subscribers, or make announcements. Here's how to create an effective landing page:

Best Use Cases

  • Newsletter sign-ups
  • Product launches
  • "Coming Soon" pages
  • Wedding announcements
  • Special announcements

Creating a Landing Page (Version 7.1)

To create a basic landing page:

  1. Open the "Pages" menu and click "+"
  2. Select "Blank Page"
  3. Add sections and content blocks
  4. Customize background colors or images
  5. Save your changes

Hide Header and Footer (Optional):

  1. Go to "Pages" menu
  2. Click settings icon next to page title
  3. Select "Page Settings" tab
  4. Navigate to "Navigation"
  5. Toggle "Show Header" and "Show Footer" switches

Creating a Landing Page (Version 7.0)

Cover Page Method:

  • Ideal for minimal designs
  • No navigation menus
  • Perfect for focused content
  • Includes branding and call-to-action elements

Layout Page Method:

  1. Open "Pages" menu
  2. Select "Blank"
  3. Add content blocks
  4. Customize design elements
  5. Save changes

Optimization Tips:

  • Set as homepage if needed
  • Remove from navigation menu by moving to "Unlinked" section
  • Customize URL for targeted campaigns
  • Use "noindex" tag to hide from search results if desired

For Member Sites:

  • Create exclusive content behind paywalls
  • Use layout or blank pages
  • Restrict access to specific member tiers

Remember: Landing pages require a public-facing paid website to be accessible to visitors.

Best Practices:

  • Keep content focused and clear
  • Include strong call-to-action
  • Optimize for mobile viewing
  • Test all functionality before publishing

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