Guide: Creating Subscription Products in Squarespace - A Complete Setup Tutorial
Subscription products allow businesses to sell goods or services on a recurring basis, generating predictable revenue through automated renewals. Common examples include food delivery boxes, beauty subscriptions, and maintenance packages.
Requirements for Offering Subscriptions:
- Advanced Commerce plan
- Activated Customer Accounts
- Physical products or services only (no digital downloads)
- Squarespace Payments or Stripe integration
Key Features:
- Automated recurring payments
- Customer account management
- Customizable renewal frequencies (weekly to yearly)
- Optional billing cycle limits
- Subscription renewal notifications
- Multiple purchase options (one-time or subscription)
Important Limitations:
- Cannot set stock limits
- No free subscriptions
- Cannot test orders without paid service
- Only physical or service-based products
- PayPal and Apple Pay not supported
Subscription Management:
- View and manage from Contacts panel
- Cancel or delay renewals
- Update pricing and frequency
- Monitor payment status
- Send automated renewal notifications
Customer Experience:
- Select subscription option on product page
- Choose renewal frequency
- Complete checkout and create account
- Manage subscription through customer portal
- Receive renewal notifications
- Update payment information as needed
Payment Processing:
- Automated renewal charges
- Failed payment retry system
- Payment update notifications
- Secure saved payment details
Best Practices:
- Clearly communicate terms
- Enable renewal notifications
- Monitor failed payments
- Maintain inventory for renewals
- Keep customer information updated
Business Management:
- Track individual subscriptions
- Process renewal orders
- Manage customer communications
- Handle cancellations and changes
- Monitor recurring revenue
Subscription products create stable revenue streams while providing value to customers through convenient, automated purchasing of regularly-needed items or services.