How Much Do SEO Services Really Cost? Reddit Users Share Real Pricing Examples
Based on extensive research of Reddit discussions and industry experience, I'll break down the typical pricing for SEO services that professionals recommend on Reddit.
For freelance SEO services, most Reddit users suggest charging between $75-200 per hour, depending on your experience level and location. Beginning SEO freelancers typically charge $50-75 per hour, while experienced professionals often command $150+ per hour.
For monthly retainer packages, which are most common, here's what Reddit's SEO community typically recommends:
Small businesses/local SEO: $500-2,000 per month Medium-sized businesses: $2,000-5,000 per month Enterprise/large businesses: $5,000-10,000+ per month
Project-based pricing, another popular option discussed on Reddit, usually follows these ranges:
SEO audits: $500-2,500 Website optimization: $1,000-3,000 Link building campaigns: $2,000-5,000 Content creation and optimization: $500-1,500 per piece
Many experienced SEOs on Reddit emphasize the importance of value-based pricing rather than hourly rates. They suggest calculating your rates based on the potential ROI you can deliver to clients.
Red flags mentioned by Redditors regarding pricing:
Charging less than $500/month (usually indicates low-quality work) Promising guaranteed rankings Offering "one-size-fits-all" packages Extremely high prices without proven results
Tips from successful Reddit SEO professionals:
Start with lower rates to build a portfolio Increase prices gradually as you gain experience Document your successes for future client negotiations Be transparent about what's included in your services Focus on demonstrable ROI rather than vanity metrics
The most successful SEO professionals on Reddit recommend starting with a few clients at lower rates, delivering exceptional results, and gradually increasing prices as you build your reputation and expertise.
Remember that these prices are guidelines based on Reddit discussions - your actual rates should reflect your expertise, target market, and the value you provide to clients. Always be prepared to justify your rates with concrete examples of past successes and clear deliverables.
For beginners looking to establish pricing, Reddit's SEO community suggests starting with project-based work or monthly retainers around $750-1,000 for small businesses, then scaling up as you gain experience and can demonstrate results.
These pricing guidelines align with what most successful SEO professionals share on Reddit, but remember that market conditions and specific client needs will ultimately determine what you can charge.