Squarespace Email Marketing enables you to create, send, and track branded email campaigns directly from your website interface. The platform integrates seamlessly with your existing Squarespace website, allowing for consistent branding and efficient content management.

Key Features:

• Unified website and email campaign management
• Automatic brand synchronization
• Built-in analytics
• Custom domain email support
• Mobile accessibility (iOS)

Getting Started Requirements:

• Active Squarespace website subscription or Acuity Scheduling subscription
• Custom domain and email address recommended
• Basic trial allows up to three blast campaigns

Essential Setup Steps:

1. Configure sender information (email address and name)
2. Create at least one mailing list
3. Add subscription options to your website
4. Set up newsletter blocks in your website footer

Campaign Types:

• Blast Campaigns: One-time emails sent to specific mailing lists
• Automated Campaigns: Trigger-based emails responding to visitor actions

Campaign Sharing Options:

• View in Browser link
• Unique permalink for each campaign
• Sharable campaign URLs

Performance Tracking:

• Built-in analytics tools
• Subscriber engagement metrics
• Unsubscribe tracking
• Campaign performance statistics

To access the dashboard:

• Computer: Open Email Marketing dashboard
• Mobile: Tap More > Marketing > Email Marketing (iOS only)

For successful email marketing:

• Maintain consistent branding
• Use clear, engaging content
• Monitor analytics regularly
• Follow email marketing best practices
• Keep mailing lists updated

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