How to View Analytics and Metrics in Squarespace Mobile App

How to View Analytics and Metrics in Squarespace Mobile App

By Michael Chen

March 4, 2025 at 01:41 PM

The Squarespace app's Metrics feature provides comprehensive site analytics through an intuitive mobile interface.

Analysis and Data Cards

The Data Analysis tab displays key statistics through data cards, including:

  • Site statistics
  • Page views
  • Subscribers
  • Top content
  • Sales revenue (on commerce plans)
  • Conversion rates
  • Best-selling products

App vs Desktop Differences

Key differences from the desktop version include:

  • More predefined date filter options
  • No Search Engine or Site Search Query cards
  • Separate Device Type and Top Products cards
  • No Email Campaigns analytics
  • No point of sale analytics
  • RSS traffic shown for all feeds combined

Viewing and Managing Data

Access metrics by tapping the Metrics tab:

  • View overview or detailed card views
  • Select date ranges up to three years
  • Customize card arrangement by dragging
  • Pull down to refresh (updates within 3 hours)
  • Enable push notifications for traffic spikes

iPad-Specific Features:

  • Expanded card overview
  • Two-dimensional card arrangement
  • Sidebar navigation for quick card switching

Data Tracking Details

  • Analytics automatically ignores logged-in owner activity
  • Gift card sales appear in top products
  • Test orders are excluded from analytics
  • Historical data remains available when changing plans
  • Time zones and currencies follow site settings
  • Data can take up to 3 hours to update

Data Access Limits

  • Sales overview, traffic data: Available from site creation
  • Activity log: Limited to last 7 days
  • Historical data: Maintained when upgrading plans

Analytics data helps track site performance, though specific improvement strategies should be tailored to individual site goals and audience needs.

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