Analytics data in the Squarespace app provides key site statistics through data cards, showing metrics like page views, subscribers, and popular content. Users with Core, Plus, Advanced, or Commerce plans can also view sales revenue, conversions, and best-selling products.

Key Differences Between App and Desktop Analytics:

• App offers more preset date filter options
• Mobile version excludes search engine and site search queries
• App has separate tabs for device type and key products
• Email campaign analytics and Point of Sale data only available on desktop
• RSS traffic shown for all feeds in app (no individual feed filtering)
• App displays comparison data in line charts, desktop shows percentage differences

Viewing Analytics Data:

1. Tap Analytics at bottom of screen
2. Select specific tabs or scroll through overview
3. Use date selector to choose time range (default: last 30 days)
4. Reorganize tabs by pressing and dragging
5. Pull down to refresh data (updates may take up to 3 hours)

iPad-Specific Features:

• Wider tab overview
• Vertical and horizontal tab organization
• Sidebar navigation for quick tab switching

Push Notifications:

iOS:

• Settings > Notifications
• Enable Site Traffic Alerts for specific sites
• Option to activate all notifications

Android:

• Settings > Notifications
• Enable Analytics Insights for weekly summaries
• Enable Traffic Alerts per site

Important Notes:

• Data updates can take up to 3 hours
• Owner/collaborator activity is excluded when logged in
• Gift card revenue counted upon redemption
• Trial orders not included in analytics
• Historical data availability varies by feature
• Time zones and currencies based on Language and Region Settings

Analytics data helps track site performance, but specific improvements depend on individual site goals and audience needs. Consider seeking advice from the Squarespace Forum or hiring a Squarespace Expert for personalized guidance.

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