Report: How to Create and Manage Discount Codes in Squarespace
A discount can encourage customers to complete orders and boost sales. Here's how to create one in Squarespace:
Types of Discounts Available:
- Percentage off (whole orders or specific items)
- Fixed amount off
- Buy X get Y deals
- Free shipping
- Order value thresholds
- Product category discounts
- Subscription/pricing plan discounts
Creating a New Discount:
-
Open Discounts panel
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Click "Add Discount"
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Choose discount type:
- Percentage discount
- Fixed amount
- Buy X get Y
- Free shipping
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Set discount trigger:
- Promotional code (customers must enter code)
- Automatic discount (applies when conditions are met)
-
Define discount scope:
- Any order
- Orders above specific value
- Single product
- Product categories
- Digital products/pricing plans
Key Settings to Configure:
- Discount name (visible at checkout)
- Usage limits (total orders and per customer)
- Subscription limitations
- Start/end dates
- Minimum purchase requirements
Additional Rules:
- Can limit total redemptions
- Option to restrict one use per customer
- Ability to exclude subscription products
- Date range settings for promotional periods
Tips for Effective Discounts:
- Keep promotional codes simple (e.g., SUMMER20)
- Set clear expiration dates to create urgency
- Consider order minimums to increase average order value
- Monitor usage through the Discounts panel
Remember:
- Some features require Advanced Commerce or Digital Products plans
- Discounts can't exceed order total
- Category discounts apply to all products in selected categories
Track and manage your discounts through the Discounts panel to monitor performance and make adjustments as needed.
