Email Marketing FAQs

Email Marketing enables businesses to send branded marketing campaigns directly from their website. Here are key answers to common questions about this service:

Pricing and Access:

• Basic features are free, including mailing lists, campaign drafts, and up to 3 test campaigns
• Paid plans determine monthly email send limits and available features
• Access requires an active website or Acuity Scheduling subscription

Switching Services:

1. Create a new campaign draft
2. Export contacts from previous provider
3. Import contacts to Email Campaigns dashboard
4. Send campaign to imported subscribers

Understanding Limits:

• Monthly limits based on email sends, not campaign numbers
• Bulk campaigns count as one campaign but multiple sends
• Example: Sending to 10 emails = 1 campaign + 10 sends
• Scheduled campaigns count in the month they're sent

Permissions and Access:

• Site owners have full access
• Administrators and Email Campaign Editors can send campaigns
• Other collaborators cannot access Email Campaign features

Technical Specifications:

• Emoji support available, including subject lines
• Display varies by device and operating system
• Skin tone emojis have limited support
• Custom code not currently supported

Campaign Management:

• No limit on campaign drafts
• Both bulk and automated campaigns available
• Scheduled campaigns count toward monthly limits when sent
• Multiple mailing lists supported

Best Practices:

• Test different approaches for your audience
• Monitor campaign performance
• Build subscriber lists organically
• Keep content relevant and valuable
• Follow email marketing regulations

Note: Success varies based on content, goals, and target audience. Regular testing and optimization recommended for best results.

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