Form and Button Conversion Analysis Guide

Form and button conversion data helps you understand how visitors interact with your website's interactive elements. This dashboard tracks views, submissions, and clicks for forms and buttons, calculating conversion rates to measure engagement effectiveness.

Available Features:

• Views and submissions tracking
• Individual form/button performance metrics
• Historical data analysis
• Conversion rate calculations
• Time-based trend analysis

Conversion Rate Calculation: (Converted unique views ÷ unique views) x 100

Tracked Elements:

• Button Block
• Newsletter Block
• Form Block
• Promotional pop-ups
• Landing Pages

Not Tracked:

• Banner buttons
• Navigation buttons
• Social media icons
• Donation forms
• Checkout forms
• Image Block Buttons

Dashboard Features:

1. Interactive line graph showing top 5 forms and buttons
2. Detailed conversion table with:
   • Form/button names
   • Page locations
   • Unique views
   • Submissions/clicks
   • Conversion rates

Mobile App Access:

• Form submissions: Analytics > Form Submissions
• Button conversions: Analytics > Button Clicks

Optimization Tips:

1. Simplify form length
2. Minimize required personal information
3. Test different button text
4. Optimize placement
5. Consider using lightbox mode
6. Implement promotional pop-ups strategically

Note: Commerce-related conversions (donations, checkouts) are tracked separately in Sales Data Analysis and Sales Funnel dashboards.

Historical data remains accessible even after form/button modifications. Names and URLs update in the dashboard after the first new interaction following changes.

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