Using AI Features in Squarespace: A Complete Guide to Content Generation

Using AI Features in Squarespace: A Complete Guide to Content Generation

By Michael Chen

March 17, 2025 at 10:27 PM

Squarespace AI helps generate initial content drafts for your website through intelligent design features. Here's how to use it effectively:

Best Practices for Using Squarespace AI:

  • Review all AI-generated content carefully before publishing
  • Edit generated text to add your unique voice and details
  • Use detailed prompts for more specific results
  • Be responsible for any AI-generated content you publish

Compatible Text Areas:

  • Text Blocks
  • Blog Posts and Entries
  • Course Excerpts
  • Email Marketing Campaigns
  • Image Captions
  • Alt Text
  • Product Descriptions
  • Video Descriptions
  • Proposals and Contracts

Creating a Brand Identity:

  1. Click the three circles icon in any compatible text area
  2. Select the "i" icon to open Brand Identity
  3. Enter your business description
  4. Choose a personality tone
  5. Preview and save settings

Generating New Content:

  1. Click the three circles icon in a text area
  2. Write your prompt or use a starter template
  3. Click "Write" to generate content
  4. Review and edit the results

Rewriting Existing Text:

  1. Highlight text in a compatible area
  2. Click the three circles icon
  3. Choose Simplify, Shorten, or Lengthen
  4. Click "Write" to generate alternatives
  5. Review and edit as needed

SEO Optimization:

  1. Create a Brand Identity first
  2. Open SEO settings panel
  3. Click "Improve with AI" in SEO Report section
  4. Review AI suggestions for alt text and descriptions
  5. Edit and save optimized content

Adding AI-Generated Backgrounds:

  1. Edit page section
  2. Click Background
  3. Select Browse Backgrounds
  4. Choose from Images, Patterns, or Gradients
  5. Click Add Image to implement

Troubleshooting:

  • If you receive "currently unavailable" message, wait and try again
  • Generation times vary based on request complexity
  • Customer support can help with features but not content assessment

AI Providers: Squarespace partners with OpenAI, Anthropic, and Google. Review their terms of use and privacy policies before using the service.

Remember: Always carefully review and edit AI-generated content before publishing to ensure accuracy and brand alignment.

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