Beginner's Guide to Using Squarespace AI Content Generation

Beginner's Guide to Using Squarespace AI Content Generation

By Michael Chen

March 17, 2025 at 10:27 PM

Squarespace AI allows you to generate and refine website content quickly using artificial intelligence. This tool helps create first drafts for various text elements across your site while maintaining your brand voice.

Best Practices for Using Squarespace AI:

  • Always review AI-generated content for accuracy and appropriateness
  • Customize generated text to match your voice and specific needs
  • Provide detailed inputs for more specific results
  • Modify content to make it unique to your site
  • Take responsibility for all published AI-generated content

Supported Text Areas:

  • Text Blocks
  • Blog posts (including mobile app)
  • Course excerpts
  • Email Campaign sections
  • Image captions
  • Alt text (7.1)
  • Product descriptions
  • Video descriptions
  • Business proposals and contracts

Creating Your Brand Identity:

  1. Click the three circles icon in any text area
  2. Open Brand Identity window (i icon)
  3. Enter business description
  4. Choose tone personality
  5. Save settings

Generating New Content:

  1. Click three circles icon in supported text area
  2. Enter prompt or choose predefined option
  3. Click Write
  4. Review and edit generated content

Rewriting Existing Content:

  1. Highlight text to modify
  2. Click three circles icon
  3. Choose Simplify, Shorten, or Expand
  4. Click Write
  5. Review and edit results

SEO Optimization:

  1. Set up Brand Identity
  2. Access SEO Settings panel
  3. Click "Improve with AI" in SEO Report
  4. Review and implement suggested improvements

Background Images:

  1. Edit Section > Background
  2. Click + > Browse Backgrounds
  3. Choose Images, Patterns, or Gradients
  4. Select desired background
  5. Click Add Image

Troubleshooting:

  • If service unavailable, wait and retry
  • Generation times vary based on request complexity
  • Contact support for technical issues, not content advice

Squarespace AI partners with OpenAI, Anthropic, and Google to provide these services. Users should review and accept all applicable terms and policies from these providers.

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