How to Add and Customize Site Title in Squarespace

How to Add and Customize Site Title in Squarespace

By Michael Chen

December 3, 2024 at 12:06 AM

Beyond simply displaying your site's name, the site title serves as a crucial identifier in browsers, search results, and social media shares. Here's how to manage it effectively:

Edit Your Site Title

Version 7.1:

  • Click Edit in the top-left corner
  • Hover over header and select Edit Site Header
  • Click the site title/logo, then the pencil icon
  • Enter title (120 character limit)
  • Click Save to continue editing or Exit and Save to finish

Version 7.0:

  • Open Design panel and select Logo and Title
  • Enter title in the Site Title field
  • Optionally add a tagline
  • Save changes

Mobile App:

  • Tap More > Design
  • Select Logo and Title
  • Modify title and save

Customizing Display

Position:

  • Version 7.1: Modify through header layout settings
  • Version 7.0: Options vary by template

Font Styling:

  • Access Site Styles
  • Navigate to Fonts > Assign Styles
  • Select Site Title or Mobile Site Title
  • Choose font style and size
  • Save changes

Important Behaviors:

  • Site title always links to homepage
  • Avoid using angle brackets in title text
  • Title appears in browser tabs and search results
  • Can be replaced with a logo while maintaining SEO benefits

SEO Considerations:

  • Customize SEO title format for optimal search visibility
  • Keep text in Site Title field even when using logo
  • Submit changes to Google Search Console for reindexing

Logo Implementation:

  • Upload logo to replace text title
  • Logo appears in same position as text title
  • Maintains homepage linking functionality
  • Some templates show text title on mobile despite logo

Remember to maintain consistent branding across all touchpoints while optimizing for both user experience and search visibility.

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