SEO and browser title formats help determine how your pages appear in search results and browser tabs. Here's how to customize them effectively:

Title Format Variables:

• %s: Site title
• %p: Page SEO title (or page title if no SEO title exists)
• %i: Collection item SEO title (or item title if no SEO title exists)

How to Edit Title Formats:

1. Access SEO settings
2. Navigate to Search Appearance
3. Select Homepage, Pages, or Items tabs
4. Edit title format fields using variables
5. Save changes

Title Format Types:

Page Title Format:

• Default: Page Title | Site Name (%p | %s)
• Applies to all pages except homepage and collection items
• Must include %p for titles to appear in browser tabs

Homepage Title Format:

• Default: Site Name (%s)
• Controls homepage appearance in search results and browser tabs
• Can include previous SEO titles using %p

Collection Item Format:

• Default: Item Title — Site Name (%i | %s)
• Applies to blog posts, products, events, and album tracks
• Must include %i for titles to appear in browser tabs

Best Practices:

Brand-First Format:

• Place %s at the beginning
• Best for established brands
• Example: "Brand Name | Page Title"

Content-First Format:

• Place %p or %i at the beginning
• Better for SEO and content discovery
• Example: "Page Title | Brand Name"

Example Implementation: Site Name: "Healthy Life" Blog Post: "Healthy Vegan Dinners" Format: %i - %s Result: "Healthy Vegan Dinners - Healthy Life"

These formats help optimize your site's visibility in search results while maintaining clear navigation for users across browser tabs.

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