Import your contacts from Mailchimp and seamlessly transition to Squarespace Email Campaigns with these straightforward steps.

Email Campaigns offers essential features including:

• Full website integration
• Professional campaign templates
• Automated email workflows
• Product and blog post sections
• Built-in analytics
• Targeted subscriber segmentation

Step 1: Test with Free Trial Start with a free trial to explore the platform. You can create lists, draft campaigns, and send up to three test campaigns. Keep your Mailchimp account active during this evaluation period.

Step 2: Export Contacts

1. Export your Mailchimp contacts as a .csv file
2. Ensure the file format shows email, first name, and last name in that order
3. Import the .csv file into Squarespace Email Campaigns

Step 3: Set Up Newsletter Sign-ups

• Add newsletter blocks to your site
• Create promotional pop-ups
• Enable checkout sign-ups
• Set up Acuity Scheduling integration

Step 4: Create Your First Campaign

1. Go to Email Campaigns panel
2. Click Create → Blast
3. Select a template or start from scratch
4. Add content (text, images, products, blog posts)
5. Style to match your brand

Step 5: Choose a Plan Select a paid subscription based on:

• List size
• Monthly email volume
• Billing preference (monthly/annual)

Step 6: Complete the Switch

1. Subscribe to Email Campaigns
2. Remove Mailchimp blocks from your site
3. Disconnect Mailchimp integration
4. Cancel your Mailchimp subscription

Optimize Your Campaigns:

• Follow email marketing best practices
• Set up automated workflows
• Monitor analytics regularly
• Adjust strategies based on performance data

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