Create a verified sender profile to ensure your email campaigns reach subscribers effectively and avoid spam filters.

Recommended Setup

• Use a custom domain email address (e.g., [email protected])
• Avoid free email services like Gmail or Yahoo
• Ensure accurate sender information to comply with laws like CAN-SPAM Act
• You can create up to 10 sender profiles but use one at a time

Step 1: Create Your Profile

1. Navigate to Email Campaigns settings
2. Click Sender Profiles
3. Select Add Sender
4. Enter your sender name (visible to recipients)
5. Add your email address
6. Click Next

Step 2: Email Verification

1. Check your inbox for the verification email
2. Copy the verification code
3. Enter the code in the setup window
4. Click Next

Step 3: Domain Verification

• Squarespace domains: Automatically verified
• Third-party domains: Require manual verification
• DMARC policy set to p=reject: Must verify domain before use

Best Practices for Domain Setup

1. Register domain through Squarespace
2. Set up custom email with Google Workspace
3. Create and verify sender profile

Free Email Service Limitations

• Not recommended due to deliverability issues
• Some providers (like AOL, Yahoo) are completely restricted
• Squarespace generates alternative addresses for Gmail users

Managing Your Profile

• Edit sender name through Sender Profiles settings
• Cannot edit email address (create new profile instead)
• Delete profiles through the ... menu option

Important Notes

• Postal address is set separately when sending campaigns
• Domain transfers can take up to 15 days
• Keep verification emails from [email protected]

Following these steps ensures optimal email deliverability and maintains professional communication with your subscribers.

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