How to Share Content on Multiple Social Media Platforms: A Complete Guide

How to Share Content on Multiple Social Media Platforms: A Complete Guide

By Michael Chen

January 10, 2025 at 04:22 AM

Social media sharing requires connecting your accounts first and understanding platform-specific limitations. Here's how to effectively share your content:

Supported Platforms & Content Types

  • Facebook (Business Pages only)
  • LinkedIn (Personal profiles only)
  • Pinterest
  • Tumblr

You can share:

  • Blog posts
  • Events
  • Products
  • Album tracks
  • Gallery pages

Platform-Specific Limitations

Facebook:

  • Only allows sharing to business pages, not personal profiles
  • Requires external sharing setup

LinkedIn:

  • Limited to personal profiles
  • Company page sharing must be done manually

Pinterest:

  • Requires feature images for blog posts and products

Tumblr:

  • Supports text, image, markdown, quote, and video blocks
  • Dashboard view may display blocks differently than published view

Facebook Post Settings Screen

Facebook Post Settings Screen

Connecting Your Accounts

  1. Go to Settings > Connected Accounts
  2. Click Connect Account
  3. Select platform and login
  4. Enable "Show Publishing Options"
  5. Select sharing preferences
  6. Create default post format
  7. Save settings

Street with Red Building

Street with Red Building

Customizing Post Formats

Use these variables in your default format:

  • %t - Title
  • %a - Author
  • %u - URL

To Share Content:

  1. Access item's edit screen
  2. Click Share tab
  3. Toggle desired platforms
  4. Set status to Published
  5. Save changes

Troubleshooting Tips:

  • Wrong account: Disconnect, logout, and reconnect
  • Facebook issues: Check for cached information
  • Pinterest problems: Verify feature images
  • Tumblr display: Remember block limitations

For resharing content, use manual URL sharing as repeated automated sharing isn't supported.

Remember to regularly review your sharing settings and update connected accounts as needed for optimal performance.

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