SEO Guide: How to Optimize Index Pages & Social Sharing in Squarespace 7.0

SEO Guide: How to Optimize Index Pages & Social Sharing in Squarespace 7.0

By Michael Chen

December 2, 2024 at 12:36 AM

SEO and social media platforms treat index pages differently than standard pages due to their collection-based nature. Here's how to optimize them effectively:

SEO Optimization for Index Pages

For main index pages:

  • Include relevant keywords throughout content
  • Optimize headings for search intent
  • Add SEO descriptions and alternative social sharing images
  • Consider setting as homepage for better search engine prioritization

For index subpages:

  • Add noindex tags when needed to prevent unwanted search appearances
  • Avoid issues with stacked indexes and special format subpages
  • Prevent broken user experiences from direct search result clicks

Social Media Sharing

Three main sharing options:

  1. Complete index page
  2. Specific section hotlinks
  3. Standalone subpage URLs

Three jars of vegetable pickles

Three jars of vegetable pickles

URL Sharing Best Practices:

  • Use logged-out URLs (avoid /config in URLs)
  • For homepage indexes: use main site URL
  • For other indexes: include index page slug
  • For direct subpage links: use clean URLs without hashtags

Sharing Specific Sections:

  • Grid/Slideshow: Share secret mode URLs
  • Stack: Use anchor links for specific sections
  • Direct URLs: Remove index slugs and hashtags

Example URL Format: Instead of: https://www.yoursite.com/index/#/pageone Use: https://www.yoursite.com/pageone

Remember to test all shared URLs while logged out to ensure proper functionality for visitors.

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